Space Saving In Store
Most shop owners know what it's like when you take delivery of some fantastic new stock that you want to wow your customers with, but you can't find the display space to give it the punch it needs. We know how you feel.
Our stores are all completely different shapes and sizes, which means our managers have to get creative from time to time to ensure they can show off our collections to their full potential.
In doing so we've come up with lots of tricks to make sure our stock is always eye-catching and looking fabulous for our customers when they walk through the door.
Take a look at the video below to watch how Jenny, our Aldeburgh Store manager, displays her Tilley Ponchos. All you need is
- A ladder or small shelving unit
- A mannequin
Even if you've only got a small corner for your display you can still turn that area into high-yielding floor space. Follow Jenny below on how to get the most out of your merchandising displays.
The great thing about this method is it will work for any of our Ponchos, Capes and Wraps.
Remember - always dress your mannequins with accessories. Not only a great way to put more product on display, it's a great way to upsell scarves and jewellery.